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Need Media Literacy to Fight Misinformation

Posted 10 Jun 2024

2 min read

As per the recent Study, the level of misinformation has increased with the rise in internet usage. 

About Misinformation

  • According to the United Nations Human Rights Council, misinformation is false or inaccurate information. E.g. Rumors
  • It has been identified as the top five risks that will impact worldwide peace and prosperity along with disinformation (Global Risk Report 2024). 
    • Disinformation is deliberate and includes malicious content such as hoaxes, spear phishing and propaganda. 

Major Impacts of Misinformation

  • Influencing Voting Behaviour: Prevalence of misinformation in political campaigns is a global trend. E.g., Around 50,000 fake news posts were published and shared over 2 million times in India during 2019 general elections.
    • It impacts people’s ability to make critical decisions.
  • Alienation: Erode confidence and trust in the political system and civic engagement
  • Health-related misinformation: Erroneous interpretation of scientific knowledge, opinion polarization, escalating fear and panic etc.
  • Other: Manipulation of general beliefs, impact on spending behaviour, etc.

Media Literacy as Solution 

  • It constitutes a composite set of knowledge, skills, attitudes, competencies and practices. 
  • It empowers/encourages individual voters to critically evaluate news accuracy, reduces susceptibility to manipulation. 
  • It will help in tackling misinformation without undermining freedom of the internet and media.

Initiatives Taken to fight Misinformation 

India

  • Information Technology (Intermediary Guidelines and Digital Media Ethics Code) Rules, 2021  requires social media platforms to take reasonable efforts to prevent the dissemination of false/fake/misleading information. 
  • Ministry of Electronics and Information Technology issued directives issued to social media intermediaries to crack down on deepfakes.

Global 

  • Media and Information Literacy curriculum  created by UNESCO 
  • Code of Practice on Disinformation (2022) issued by European Commission
  • Tags :
  • Misinformation
  • Disinformation
  • Media Literacy
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